Traditional ads struggle to survive in fragmented traffic. Use creative content to solve business challenges.
Advertising costs for acquiring customers are becoming increasingly expensive. Use creative content to drive sales across the internet.
ABOUT COCOCON
Digital integrated marketing company serving the global Chinese-speaking world.
Our team members have backgrounds in digital marketing and MCN companies across China, Hong Kong, and Taiwan, with rich experience in market operations. We are skilled at capturing market dynamics to empower businesses.
With extensive marketing experience on emerging platforms such as Xiaohongshu (Little Red Book) and Douyin (TikTok), we specialize in short videos, viral content, influencer networks, and IP incubation. We use a scientific approach to effectively build the entire lifecycle of content monetization. Currently, we are established in Shanghai, Taipei, and Southeast Asia, and have strategic alliance partner De2V, creating sustainable value for clients in various global markets.
Core service
► Professional short video production team
► Viral social creative content
► Full-service social media management (Xiaohongshu, TikTok, Meta, Line@)
The results-driven Social first agency you've been looking for
Xiaohongshu (Red) Platform Advantages
A community for sharing high-quality content recommendations.
-
In 2024, Xiaohongshu’s Monthly Active Users(MAU) continuously increased, surpassing 312 million, with approximately 50% of Generation Z users. The platform boasts over 80 million community sharers, with User-Generated Content (UGC) making up 90% of its content.
-
It can reach global Chinese users and has become a global Chinese lifestyle encyclopedia, helping brands do global business and attract overseas consumers and partners. Content can be repurposed; Xiaohongshu-style short videos and high-quality content can be authorized for other platforms, deeply connecting with users.
Tik-Tok Platform Advantages
Global entertainment platform
-
Tik-Tok has emerged as a global entertainment platform where over 1 billion people come to enjoy content that surprises, informs, educates and entertains them.
-
A trend-leading entertainment platform with 7.5 million monthly active users in Taiwan. The platform values content creativity, allowing small brands to go viral. The audience is young and interactive, and brands should master the traffic dividends early.
-
It provides new growth opportunities for independent e-commerce brands and overseas cross-border business opportunities, opening new traffic channels for brands.
-
Products can go viral from 0 to 1 with creative content, and through advertising operations, KOLs and high-quality materials can reach more precise audiences, achieving growth in brand awareness and sales performance.
OUR SERVICES
1
Xiaohongshu and TikTok Integrated Community Marketing
Brand Community Management
Topic Activity Marketing
Advertising Operation Services
2
Short Video Marketing
Short Video Planning
Short Video Production
Short Video Event Marketing
3
Performance-based Word-of-Mouth Marketing
Word-of-Mouth Marketing and Public Sentiment Analysis
Influencer “Seeding” Word-of-Mouth Marketing
Influencer Community Group Buying Sales
Training Talent for Your Team
► Corporate social media IP matrix monetization course
► E-commerce content-driven customer acquisition growth camp
OUR CLIENTS
OUR CASES
LABELLE Fiber Juice
Omni-Channel Influencer Seeding For New Product Launch
By leveraging influencers on Instagram, TikTok, Xiaohongshu, Facebook, and YouTube, we successfully generated buzz and widespread exposure across the internet. With high engagement of the content, we performed promising sales conversion on Facebook.
SmartB Kids Healthy Juice
Omni-Channel Influencer Seeding For New Product Launch
Targeting the core demographic of mothers with children aged 3-10 who are in their growth phase, we focused on the appeal of "growth nutrition packages" and expose the new product on Instagram, Tik-Tok, and Xiaohongshu. By sharing the new product from different content perspectives, we achieved high interaction and high exposure, which helps the new product to hit the market.
Dr.Morita
Retinol Youth Restoration Facial Mask Xiaohongshu Influencer Seeding
By integrating the product into various user occasions tailored to different audience segments, we aimed to increase consumer awareness and deepen their understanding of the new product, enhancing their cognitive connection with it.
My Beauty Diary
Xiaohongshu influencer word-of-mouth (social) seeding
Precise product audience targeting through skincare and beauty influencers, enhancing brand awareness for the New product series, creating thousands of interactions and views.
Peter Rabbit
Full-domain IP account operation
Planning and execution of promotional campaigns for the British IP Peter Rabbit, including product promotion, immersive theater performances promotion, etc., comprehensively enhancing IP popularity and commercial value.
cocokarafine
Influencer Marketing for Retail Brands
We chose XHS for Clients due to the platform’s visual-centric nature and effectiveness in showcasing lifestyle and travel-related content. This approach led to over 300 plus content assets and increased store visitors using coupons by 40% with tens of millions of views.
Beauty KOL account operation
Influencer KOL operation
Operating content for million-followers level beauty KOLs, planning and executing daily and advertising content, and creating related beauty trends based on current hot topics, successfully achieving several top trending topics on Sina Weibo.
Social Media's New Powerhouse
Helping Your Organization Succeed
CONTACT
Let’s Work Together
Cococon Technology Co., Ltd.
EMAIL：hello@cococon-inc.com
No. 133-1, Changle St., Sanchong Dist., New Taipei City 241049 , Taiwan
808 Unit, Hongyi International Plaza, No. 288 Jiangjiang Road, Huangpu District, Shanghai.